Showing posts from March, 2010

Nine and a Half Tips for Presenting to C-Suite Executives

Let’s assume that you are pretty good at creating and delivering presentations, but now you have a chance to present to someone at the top, the Chief Executive or someone else at the C suite level. How is it different? What do you have to do and what fatal mistakes should you avoid? Here are nine and a half proven tips and tricks to help you succeed.

1. PRESENT THE CONCLUSIONS FIRST then give all the supporting data and analysis. At this level they want no slow buildup to a surprise conclusion.

2. KEEP THE PRESENTATION VERY SHORT because they have no time or inclination to sit through a long PowerPoint show.

3. DON’T TELL THEM WHAT TO DO. Remember who is in charge. Present the facts and your analysis but be careful to avoid saying things like “you should” or, much worse, “you must”.

4. BE READY TO DROP YOUR PREPARED PRESENTATION. They control the meeting and may interrupt you often to ask questions. Be ready to deliver the key message points in answers without using your slides.